An Interview With Vicente Sederberg Partner & Composite Firm Co-Founder Jeffrey Welsh

An Interview With Vicente Sederberg Partner & Composite Firm Co-Founder Jeffrey Welsh

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Jeff Welsh headshot. Man with bald head and pronounced dark beard.

Jeff Welsh- image credit Angel Origgi


photo credit Angel Origgi

Now, this belongs of the marijuana business that I’m fascinated to understand more about … I have an extremely personal reason the work of reputable counsel Jeffrey Welsh resonates with me. I matured in an extremely conservative part of New Jersey where time stalls considering that marijuana prohibition took hold in the 1940 s. There, cannabis is damned rather of well known. Preconceptions are plentiful in this divided county– where marijuana arrests are more common than jay-walking tickets. That’s why I wish there were more people like Mr. Welsh worldwide. The engagement of people like him will press the elimination of specific preconceptions, allowing for greater openness in marijuana and entertainment. That’s what inspired me to interview him.

Jeff & Luke at the Cannabis Business Awards in front of the Civilized Magazine backdrop

Jeff & Luke – Marijuana Organisation Awards – photo by Matt Heien


– image by Matt Heien

Warren Bobrow: Please tell me about Vicente Sederberg & Composite? What brought you to the marijuana organisation? What did you do initially?

Jeffrey Welsh: I was born and raised beyond Philadelphia, and started my profession on the performance side of the show business. After numerous years of exploring and recording expertly as a saxophonist, I chose my capability would be finest served on the business side of the entertainment industry, and headed to Pepperdine Law School in 2010.

After law school graduation, I accepted a position in Corporate Organisation Affairs at the largest skill firm in the world, William Morris Endeavor, now Venture, while all at once continuing to work in the legal marijuana market part time with Mr. Stanton.

In 2015, Luke and I chose that it was time for us to hang our own shingle, and established Frontera Law Group to assist entrepreneurs and organisations navigate the complex legal and regulatory landscape of the emerging cannabis market in California. We were lucky sufficient to grow Frontera into one of California’s leading specialized marijuana business companies, helping to develop a selection of best-in-class marijuana business, brands, manufacturers and secondary provider throughout the state.

In April of 2017, I co-founded a full-service imaginative firm, Composite Composite helps guide and grow brand names in the legal marijuana industry, and assists to legitimize the perceptions of the cannabis market through branding, advertising, marketing and material services.

VS provides a full suite of business, legal, policy, regulatory, and research services for all types of marijuana services, secondary services, trade associations, nonprofits, and governmental bodies.

″Jeffrey djs and plays the saxophone.″

” Jeffrey djs and plays the saxophone.”


– photo credit Antonio Javiniar

WB: Do you have a mentor?

JW: I have actually been fortunate to have remarkable coaches throughout every stage of my career. At an early age, my parents instilled strong work-ethic into my core makeup, and have actually been constantly helpful throughout my expert career permutations (from musician to lawyer to business owner).

When I began playing the saxophone in fourth grade, that was the first time in my life that I felt like I discovered my calling. At Hartt, I studied under Carrie Koffman, who is an exceptional teacher and was my first professional mentor.

When I started operating at Undertaking, I was basically fresh out of law school and had minimal expert legal experience. My boss at Endeavor, Courtney Braun, was instrumental in my legal and service advancement. Courtney taught me how to think and act like an attorney, and from her I learned how to remain calm in the midst of chaos. The pace of work at a skill company can be crippling to a young professional. I credit Courtney with not just helping me endure, but thrive. Courtney’s assistance offered me the self-confidence I needed to start my own service endeavors, and to accept the leader within me.

More just recently, I have actually been lucky to cultivate a strong personal relationship with Brian Kelley of the band Florida Georgia Line. Brian’s entrepreneurial vision and method to life has influenced me to tackle all of my expert and individual initiatives with valiancy and zest. Brian feels like the sibling I never ever had!

I’m certainly overlooking to point out a host of other coworkers and experts in my orbit. I’m very blessed to have friends and colleagues who stay at the pinnacle of their occupation. My hope is that I can have the very same effect on the lives of up and coming specialists in the cannabis and home entertainment communities.

WB: What are your goals in company– 6 and twelve month? What about challenges, and preconceptions?

JW: My goal at Vicente Sederberg is to grow and develop the media and entertainment practice of the company till we are the go-to company for anything including the crossway of cannabis/hemp and entertainment, and to play a key function in positioning VS as the preeminent marijuana and hemp law practice in the world.

The most typical misunderstanding we see from outsiders looking to money in on the “green rush” are those who stop working to comprehend the nuanced difficulties of the industry. Insurance and bank accounts are challenging to get and keep, conventional advertising and marketing techniques are extremely restrictive, licensure needs millions in financing, and legitimate cannabis businesses still have to contend with an extremely healthy black market, which will be a continuous presence till States have produced enough tax income for meaningful enforcement.

Jeff and his parents in Italy.

Jeff & Parents in Italy


– picture credit to Italian waiter

WB: Do you have a favorite food memory? What does your favorite meal look like? Made by whom– living or not?

JW: My mom’s side of the family is Italian, so my favorite food memories growing up include sitting around my Grandmom’s dinner table on Sunday, and being presented with sufficient food for a little army. Italian food will always have a special location in my heart, and I was lucky adequate to take my parents to Italy last year, which was their first time going to.

WB: What is your enthusiasm?

We are acutely conscious that we stand on the shoulders of the operators and activists who offered us a chance to be where we are now. The legalization of marijuana will make our world a better place for all those who live in it, and I am honored to play a little part.

Beyond cannabis, music will always be my core passion. I am fortunate to still be able to carry out in the greater Los Angeles location about as soon as a month, and it’s extremely essential to stay active in the music community, as I feel it’s both a meaningful differentiator but likewise keeps the creative side of me alive.

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